February 13, 2012

ECONOMIC BRIEFING SHOWS VOLUSIA POISED FOR GROWTH – The Volusia County workforce has been exceptionally stable and has grown slightly throughout the recession. About a third of the jobs are new or re-entrants to the job market. Industry sector employment has increased in professional, business, healthcare and hospitality segments, while employment in most of the other segments has stabilized. The unemployment rate has dropped to slightly over 10 percent in the last year. These points were the essence of the message delivered by the county’s Economic Development Division during its recent economic briefing covering the fourth quarter of 2011. The Q4 employment and permitting statistics will be available soon on the Economic Development website.

NATIONALLY, A GOOD JOBS REPORT -- After three years of essentially lousy employment reports, the January report was better. Job growth exceeded expectations and occurred in almost every employment classification. Hours worked in various sectors rose and the unemployment rate ticked down for the fifth month in a row. The economy is growing, but at a modest pace. Traditionally, this means greater demand for workers. One measure is of advertised available jobs which moved to a near three-year high in December.

VMA TO OFFER SESSION ON PERFORMANCE MANAGEMENT – The Volusia Manufacturers Association’s Human Resources Division will present a program on Performance Management, Coaching and Evaluation. The speaker is Gregg Gerlach, one of the premier labor and employment lawyers in Florida. The session will be February 14 from 7:45 - 10 a.m. in the Volusia Room at Daytona Beach International Airport. The $45 cost includes breakfast and free parking. To register, call Jayne Fifer at 386-673-0505, or go to: vmaonline.com.

THIRD ANNUAL EDGEWATER BUSINESS EXPO NEARS – The Third Annual Edgewater Expo Full of Life will be March 30 - April 1 along the Indian River in Edgewater. Businesses will have an opportunity to showcase themselves to the public. The event will include music, demonstrations, carnival rides and a 5-K run. For more information and registration, go to: edgewaterexpo.com.

SYMPOSIUM TO COVER INTELLECTUAL PROPERTY -- The UCF Business Incubator at Daytona Beach International Airport will present a full-day seminar February 21 on intellectual property. Experts will speak on patents, trademarks, copyrights and how to protect business ideas. The keynote speaker at lunch is Deb Cheslow whose topic is how to increase revenue exponentially. The seminar is free to incubator clients but $30 for others and includes breakfast and lunch. Seating is limited to 50 entrepreneurs. The program also is sponsored by Volusia County Economic Development, the Small Business Development Center at Daytona State College, and the Cobb Cole law firm. To register call the UCF Business Incubator at 386-872-3100.

SCORE TO OFFER SEMINARS ON THE POWER OF EMAIL MARKETING – SCORE is presenting two free seminars on email marketing. Both are February 28 at Daytona Beach International Airport. The first, from 9 - 10:30 a.m., will provide an overview of how email marketing can help grow a business. The second, from 11 a.m. - 12:30 p.m., is on how to get started with e-mail marketing and includes the best templates and other tools to use, and how to integrate email marketing with other social media tools. To register call 386-255-6889 or go to: score87.org.

VALENTINE’S DAY ELSEWHERE IN THE WORLD -- In Japan, women are expected to give chocolate and other gifts to men on Valentine's Day. This tradition was started as a marketing campaign by Japanese chocolate companies. But, men are not off the hook. They are expected to return the favor on March 14, commonly known as White Day.

NEWS ITEMS WANTED! – Please send your business news items to Dave Byron, Volusia County Community Information Director, 123 W. Indiana Ave., DeLand, 32720-4612, by fax at (386) 822-5072 or by e-mail at dbyron@co.volusia.fl.us.

Division of Economic Development
700 Catalina Drive, Suite 200, Daytona Beach, FL 32114
Telephone:
386-248-8048   FAX: 386 238-4761   Toll Free: 800-554-3801

Rob Ehrhardt
Manager

doed@volusia.org